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18min chapter
Personal Holding Companies Are Going To Be The Future (feat. Yong-Soo Chung)
Build In Public Podcast
Finding and Defining a Niche as a Creator
This chapter explores the challenges of finding and defining a niche as a creator. It discusses the three components of a high-value niche: actual experiences, perceived authority, and supply and demand. Examples are provided to illustrate how a niche with low supply and high demand can be highly valuable, and the chapter also touches on the changing landscape of a niche over time.
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