How Experimentation Helps You Build Better Travel Digital Products [Booking.com Case]
The Diggintravel Podcast
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Different Organization Models for Embedding Experimentation
This chapter discusses the different organization models for embedding experimentation, from a single team in a product organization to a decentralized group of teams with a center of excellence model. It emphasizes the value of experimentation in scaling and democratizing it, and highlights the importance of investing in experimentation infrastructure. The chapter also explores how the principles of experimentation can be applied to the experimentation platform itself.
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