2min chapter

This Week in Digital Marketing cover image

Ryan McKenzie talks about how he generated $100m+ selling laundry strips online on EP24 of TWIDM

This Week in Digital Marketing

CHAPTER

The Consequences of Facebook's Tick-Tock Ads

I just don't think the quality of traffic is great. You know, unfortunately um Do you know what kind of demographic is actually on tick-tock that you're targeting Because people say it's for young for the younger generation, but then I've heard people also say it's advertising to older Individuals as well That seemed to be why we're more targeting our actual or our actual target audience. It could be a thing where um Your tik tok ad account doesn't have enough purchase data Could be like that because Facebook's forming it for years right? They have such a great knowledge like a great They know exactly where your customer looks like.

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