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#95 - Eli Schwartz
Y Combinator Startup Podcast
The Benefits of GDPR for SEO
GDPR is one of the greatest things that has ever happened to SEO in the last five years, says Mark Hounshell. The new rules require companies to update their privacy policies on every website they have engaged with. Paid budgets are now going to take a huge hit because you can't track users until users agree to be tracked. With the reduction of paid, search may actually get it to do what organic could not: convert people into paying customers.
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