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Legal Ops
At drift we sall to salespeople and marketers. So guess who we talk to internally to figure out what those people care about? Second, she took advantage of the tools that were available to her and didn't just rely on only live or first person accounts. She listened to recorded calls to hear for herself what was going on in the field. And third, she started to have the live customer facing conversations herself through her work leading the s t r team.