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Strategies for Successful Mergers and Acquisitions
This chapter emphasizes the significance of preparation and experience in navigating mergers and acquisitions, drawing from insights in 'Buying a Small Business' and 'Agile M&A'. It evaluates the success of companies like Publixis, Omnicom, and WPP based on stock prices, market caps, and earnings, with Publixis standing out for its emphasis on incorporating technology and data analytics.