2min chapter

The HeyCreator Show cover image

How Ali Ladha Used Unique Pricing Strategies to Get More Clients

The HeyCreator Show

CHAPTER

Why Do Experts Make Their Work Look Complex?

I like when people refuse to let a traditionally complex topic be complex. Some people just aren't good teachers, and that's fine. But some people do it because by deliberately making their industry seem complex, they feel that they're either justifying their job or protecting their job. My take is that the reality is, if you're doing important, valuable work, it doesn't matter how simple you make it appear to other people. As soon as theytry the as soon as they try to do it, they know how difficult it is. Experts make their work appear simple, but by like, hiding what youare doing behind layers of obscurity. In it'si scarcity thinking. Yes, very

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