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Pricing with Evolving Value in a Professional Services Industry
PPS Pricing Podcast
How to Pay for Investment Services
Not too many of your clients or customers understand how they're paying for advice. How do you reconcile those things? A lot of trust is needed. You might pay two and a half percent for a stock trade that you probably could do online for free or $15. It's almost like overpaying and then getting the good stuff for free.
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