7min chapter

Category Visionaries cover image

Joselyn Lai, CEO & Co-Founder of Bedrock Energy: $9 Million Raised to Power the Future of Geothermal Energy

Category Visionaries

CHAPTER

Promoting Geothermal Energy: Strategies and Insights

This chapter explores the educational needs and strategies for promoting geothermal energy among real estate developers and key stakeholders. It emphasizes the importance of targeting knowledgeable groups and finding the right investors while navigating the challenges of long sales cycles and the need for early customer collaboration in hard tech startups.

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