Sales Strategy & Enablement by Revenue.io cover image

A Conversation with Bill Sanders

Sales Strategy & Enablement by Revenue.io

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Creative Deal Making vs Relationship Building

In relationships you have to somehow be a little kind or a little gentler in the process where maybe you have to work harder to develop trust. Andy, sometimes two people can come together that you mutually see my needs and you're committed to taking care of my needs as I am for you. So do you pass through seems to me like that you really sort of pass through creative deal making on the continuum to get to the relationship building though yeah you probably do.

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