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Guest: Alfie Robertson
Youtube: https://www.youtube.com/@Alfiegetshard
Instagram: https://www.instagram.com/alfiegetshard
00:00 – Preview & Intro
02:25 – From Creator to Entrepreneur
05:03 – The Real Buying Journey
08:13 – Brand Consistency and Relatability
12:54 – Expanding a Personal Brand Without Losing Trust
15:47 – Content, Storytelling, and Leverage
18:39 – Perception, Authority, and Audience Maturity
24:36 – MVPs, Product-Market Fit, and Shipping Fast
29:11 – Why Creators Struggle With Consistency
33:30 – Systems, Habits, and Accountability
39:16 – Offers, Proximity, and Scaling Coaching
50:26 – Scaling Revenue and Playing the Long Game
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