5. Four Books Every Entrepreneur Must Read
The Sam Ovens Podcast
How to Be a Successful Entrepreneur
Eugene Schwartz's Break Through Advertising is the best book on marketing and advertising ever written in the world. This teaches you some best practices in advertising that will last you for your entire lifetime. Blue Oceans Strategy looks at how Cirque du Soleil was able to build a multi-billion dollar brand in a very short time by flipping their model completely upside down. Business strategy is another fundamental that you always want to be improving your skills on.
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