Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast?
In this episode, host Alastair McDermott shares his unique approach to turning his podcast, "The AI-Powered Thought Leader," into a valuable book on the same topic.
Alastair reveals his process, from selecting guests who can provide valuable insights to synthesizing their perspectives into a cohesive narrative.
He discusses:
- Leveraging podcast conversations to scope out a book's structure and themes
- Exploring the tension between AI tools and authentic thought leadership
- Testing ideas and hypotheses through expert interviews
- Developing a useful, practical resource for readers
Don't miss this rare glimpse into the making of a thought-provoking book.
Key Insights:
- Repurposing podcast content into a book can be an effective strategy
- Having conversations with experts helps scope out a book's themes and structure
- Creating useful, practical content is essential for building authority
- Podcasting allows synthesizing diverse perspectives on an emerging topic like AI
- High-quality content like books and podcasts will help build sustained authority
Tune in and learn how to transform your own podcast into a cornerstone content piece that solidifies your expertise.
"Having these conversations really helps me to figure out the scope of the problem and the scope of the problem area." - Alastair McDermott
ποΈ+πΊ SHOW: The Recognized Authority is the podcast & YouTube show that helps experts & consultants on the journey to becoming a recognized authority in your field, so you can increase your impact, command higher fees, and work with better clients.
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Expert Authority Builder Series:
π 33 Ways Not to Screw Up Your Business Podcast: A Comprehensive Guide to Planning, Recording and Launching Your Business Podcast!
π Quick Win Content: How to Create a Single Piece of Engaging & Effective Content That Resonates with Potential Clients and Generates Quality Leads
π Efficient Content Creation: A Practical Guide to Consistently Creating High-Quality Content in a Busy Schedule
π How to Sound & Look Good on Zoom & Podcasts: Tips & Audio Video Recommendations for Consultants & Experts
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