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2min chapter
#78- Google Search: Are you Number 1?
Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast
The Impact of Local Services Ads and Pay-Per-Click Advertising
This chapter focuses on the significance of having a high book rate and a well-functioning call center to retain urgent customers. It highlights the effectiveness of Local Services Ads (LSAs) in generating leads quickly and discusses the longevity of Pay-Per-Click (PPC) advertising as a means for businesses to bid for ad placement on Google.
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