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Reshaping E-Commerce with Klarna. Rory meets David Sandström.
On Brand with ALF & Rory Sutherland
Websight
websight seem to be completely a sort of bi polar in that the shipping and the payment information is reserved until e where it's too late. And they see benefits from putting payment options, shipping options and return affronts up front on the front page. I mean, the consumers have so many choices nowadays,. It really matters who presents them in the best way.
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