What PepsiCo's pepviz Data Initiative is Learning About Gen Z Shoppers
Total Retail Talks
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Harnessing AI and ML for Data-Driven Insights and Operational Efficiency
This chapter explores how artificial intelligence and machine learning enhance PepsiCo's data analytics efforts, emphasizing the importance of efficiency and effectiveness in data interpretation. It also examines the shift towards streamlined communication methods within field teams, driven by advanced technologies.
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