Secrets of Superstar Salespeople
Dan Kennedy's Magnetic Marketing Podcast
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The Cardinal Sins of Salespeople
The biggest mistake salespeople make is they talk too much. They don't ask enough penetrating questions that get to the heart of a matter. Most people are uncomfortable talking about money, especially in Western society. The prospect doesn't understand that we have a psychological issue we're trying to deal with and just interpret it as I can't trust this person.
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