
S2 E68 - POV Before Product: Designing a New Category | with Jenn Davis
Stacking Growth | The B2B Marketing Podcast
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Customer Research and Market Research - Part Two
In the early days, how did you do customer research and market research? Did you have a process or was it just kind of like backhanded conversations talking through that? It was really important to us to talk to other people about it because you can't start a business based on something that is just your problem. So we suspected this was a problem for more people than just us.
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