The Marketing Book Podcast cover image

095 The Brain Audit by Sean D'Souza

The Marketing Book Podcast

00:00

What's the Dream?

valve wasn't the safest car company in the world, usit, but they own it. And and the point is, then they invented stuff. They said, this is where we want to go. And then that informed a lot of their a business decisions. It was, you know, wat what was the direction? What was the strategy they were going in based on that?"

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