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Matt Bertulli (Lomi, Pela Case) Is All About Customer Experience

The Andrew Faris Podcast

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How Do I Measure Word of Mouth?

A lot of businesses do a really good job building great businesses that are not that good at customer experiences. So if you I think that for most brands, particularly like lower AOVLTV brands, this investment is likely not worth it. The easiest way to try to measure word of mouth is like a post purchase survey. How did you first hear about us? You should do that.

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