
Rundown: Malls' Black Friday comeback, a proposed Spindrift acquisition and Foot Locker's lackluster quarter
The Modern Retail Podcast
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Spindrift's Rise in the Beverage Market
This chapter examines Spindrift's success as a sparkling water brand infused with real fruit juice, highlighting its competitive strategies against other seltzer brands and impressive sales projections. It also discusses the interest of private equity firms in such emerging brands, particularly in light of a potential acquisition by Griffin amidst a slowing acquisition landscape in the beverage industry.
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