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Snap Mafia: Rajan Vaish, founder of Easel, on building at the intersection of social and Gen AI and what he learned doing research at Stanford and Snap

ADSN

CHAPTER

Analyzing User Motivations in Social Platform Engagement

Exploring altruistic, intrinsic, and extrinsic motivations in user engagement on platforms like Yelp, Wikipedia, and TikTok, emphasizing the importance of incentivizing participation effectively with examples from Duolingo and TikTok.

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