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5min chapter
Arena Show Part II: Brooks Running (with CEO Jim Weber)
Acquired
'Six Packs of Men's Briefs'
Fruit of the loom and ann brooks, we're just completely different companies. We had to negotiate or independence from them. And i again, you know, i could have laughed. I didn't want to leave. The innovation was a mighty morphin power. Ranger mayv helders anyway. They bought it for russell athletic apparel. It wold worked. You get to retain your independence there, but you're not really independent. You're still within rustle with this and within fruit, at some point you get the cone, the phone call from warren. Can you talk us through that? Yes. He couldn't figure out why guys weren't squashing
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