2min chapter

WTF is with Nikhil Kamath cover image

Ep #03 | WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

WTF is with Nikhil Kamath

CHAPTER

The Future of Product Design

I think a product... Product... Self because it fulfills the needs of the customer. So how do you recognize these needs? If I'm somebody who wants to sell a product today, how will I get data on what your somebody's ego or vanity, what is his need? How do I go about figuring out what product to design? Today, the entire Hindi Bollywood film industry is struggling. There was a movie I'm told it didn't run even for a day. And so what do you create for multiplexies as a content? I think everybody is getting into the drawing board.

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