Dan Kennedy's Magnetic Marketing Podcast cover image

7 Items That Have The Greatest Impact On Response To Advertising (1 of 2)

Dan Kennedy's Magnetic Marketing Podcast

00:00

Using Targeted Media

It's my opinion that business opportunity advertisers miss the boat by not using valpak advo, money mailer and so forth. Things have worked on television that didn't use to work on t v. Right now, a number of ciropractor and dentist clients are doing well with relatively low budget TV shows. The best leverage is goon o be in media with a well defined readership of profound common interest and known biases.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app