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#116 – Exploring Ideas and Exploiting the Good Ones with Justin Mares of Kettle and Fire

Indie Hackers

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Navigating Startup Growth Without Investment

This chapter explores the strategic considerations behind self-funding a startup in the bone broth market, emphasizing the potential risks of external investment. The discussion highlights market positioning, rapid execution, and effective marketing strategies that have propelled Kettle and Fire's growth. Additionally, it underscores the importance of building genuine professional relationships and adapting to market dynamics for sustained success.

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