4min chapter

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

E3: "The Best Business Model For Creators" | Blake Robbins, Benchmark and Gamecraft

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

The Financing Ecosystem for Creators

The downside of investing in creators is like the creator. If you don't have an audit voice yourself as like the face of YC, then you basically need a Casey Neistat or someone to run this who's willing to defend themselves. And there's so many examples that have happened in the creator space. Like one of the bigger ones was a streamer named Tifu signed a deal with with a face clan when he was, you know, really tiny at the time. He was undiscovered and ended up becoming basically ninja level.

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