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16min chapter
#377 Dan Smith: Why Selling 'Online Coaching' Doesn't Work
LTB Podcast
Taking Time Away and Building Strong Humans
In this chapter, they discuss the importance of taking time away from work to gain a fresh perspective. They also touch on the transition that trainers and coaches should make in how they talk about exercise, emphasizing that it is not just about fat loss but about building strong and confident humans. They highlight the need to focus on the outcomes that clients want, such as feeling confident and being able to do new things, rather than just the number on the scale.
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