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#361 - Jeremiah Donati - Director of Intercollegiate Athletics @ TCU - The Business and Future of College Athletics

The Fort

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Exploring Revenue Streams and the Impact of NIL in College Athletics

This chapter explores the crucial revenue sources for college athletics at TCU, including TV deals, ticket sales, and sponsorships. It also discusses the significant impact of NIL deals on relationships between coaches and athletes, emphasizing the need for coaches to actively participate in fundraising efforts.

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