How I Built This with Guy Raz cover image

Simple Mills: Katlin Smith

How I Built This with Guy Raz

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Navigating Early Business Challenges

This chapter explores the various hurdles faced by a burgeoning food business, particularly in securing funding and managing cash flow. The speaker reflects on the critical role of business education in overcoming these challenges, and the unexpected twists that shaped their entrepreneurial journey, including a pivotal investment negotiation. It also delves into key moments of strategic marketing and product development that contributed to their initial success.

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