The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#103: B2B Marketing at Strava with Jonny Ross

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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Introduction

The host and Johnny Ross discuss the role of B2B marketing at Strava and how Ross joined the company to build out the function. They also delve into Strava's product called sponsored challenges and how it allows brands to engage with users and offer rewards.

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