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051 Lead Quality vs Lead Quantity with Lauren Bowen

Real Estate Team OS

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Optimizing Lead Management in Real Estate

This chapter focuses on implementing systematic approaches to manage and distribute leads among real estate agents, emphasizing accountability and performance-based allocation. It highlights the importance of streamlining lead sources for improved agent efficiency and better communication with clients. Additionally, the discussion covers the vital role of follow-up and the significance of building relationships when vetting new lead sources to enhance conversion rates.

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