Is Freemium Worth It?

I think one of the cool things about being freemium is that it really helps enable your word of mouth growth too. If you charge everybody up front and maybe 90, 95% of people who would otherwise be on your free list just don't end up using it all because they're not willing to pay, then they never end up telling their friends. There's a lot of sort of trust and faith in yourself and your product that like you can have these people signing up for free and then that you can convince them to be, that it's worth paying for over time.