The Unscientific Theory of System One

When you go to the supermarket and buy oranges, like you're not making a spreadsheet comparing oranges versus one another. So for example, if the paneling behind the oranges looks like flowing orange juice coming out of a waterfall, that is not tricking my system one or two. When you go to get fake milk, powdered milk, it's look like a looks like a whey protein shake, you actually find yourself as this parent looking through the active ingredients. And now you're buying a consumer product, because who you're buying it for can't do the thinking for themselves. "I think B2C B2B is a quick way to to bifurcate these groups

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