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How to Grow a YouTube Channel Business for Beginners | Sean Cannell | Podcast series / Marketing

Behind the Brand with Bryan Elliott

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The Power of Proximity and Leveraging Affiliate Marketing

The speaker reflects on the power of the proximity principle and shares their experience with video production, affiliate marketing, and launching Think Media. They discuss imposter syndrome, competition on YouTube, and the importance of finding a niche. The chapter also explores the concept of book positioning and the strategies of MVA and MVP in growing a YouTube channel business.

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