Starting Small, Growing Big: Real Estate Marketing on Social • Better Your Business With Ben • Ben Lalez
Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents
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The 'Fallacy of the Stranger' and How Content Reaches Close Connections
Ben explains how social content often reaches friends-of-friends, producing warm introductions and high-value referrals rather than cold strangers.
Play episode from 07:07
Transcript
