Authority Hacker Podcast – AI & Automation for Small biz & Marketers cover image

#295 - Building a $7m Online Empire With Kevin Espiritu

Authority Hacker Podcast – AI & Automation for Small biz & Marketers

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Selling Products Directly to Audience Instead of Relying on Brands

The speaker discusses their decision to sell products directly to their audience instead of relying on brands for sponsorship. They talk about partnering with an Australian company to sell raised garden beds and share their initial challenges in e-commerce. They explain how they set up a Shopify store and invited their audience to order the limited quantity of beds available in the first batch.

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