They Bought a 'Hated' Shopify App for 2X Revenue (Now Worth Millions)
The Unofficial Shopify Podcast
00:00
Navigating App Pricing and Business Partnerships
This chapter explores the intricacies of app pricing strategies and the vital role of customer retention in sustaining business success. The speakers share insights from their experience transitioning to full-time app management, addressing challenges in finance, communication, and partnership dynamics. They emphasize the significance of understanding the customer journey and maintaining clear expectations to foster long-term engagement and collaboration.
Transcript
Play full episode
