17min chapter

THE CX GOALKEEPER - Business Transformation, Customer Experience,  and Leadership cover image

Unleashing Creativity and Innovation: Exploring the Power of Lego Serious Play with Sirte Pihlaja

THE CX GOALKEEPER - Business Transformation, Customer Experience, and Leadership

CHAPTER

Unleashing Creativity with Lego Serious Play

This chapter introduces the concept of Lego Serious Play and explains how it taps into individuals' creativity. It discusses the process of a Lego Serious Play workshop and emphasizes the importance of creating a safe environment for participants to express their opinions.

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