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Revealing Ship 30's Million-Dollar Marketing Strategy | Espresso Hour E13

The Espresso Hour

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How to Build a Daily Writing Habit

We've left a lot on the table in terms of conversion to email from those because we only had one opt in. So if we could go and do this whole thing over, we would have built those. That opt in rate would be even higher than start writing online if I put it on LinkedIn, right on Twitter, same idea. And then you know, when someone joins start writing online. Let's walk them through the whole process there. Then over three days after that, we recap everything and we soft pitch them on joining the next cohort of ship 30.

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