MI Rewind: Warren Buffett’s #3 & Charlie Munger’s #1 Business Book of All-Time w/ Robert Cialdini
The Intrinsic Value Podcast - The Investor’s Podcast Network
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The Power of Personalized Gifts
This chapter explores the art of gift-giving in business and highlights the impact of personalization on increasing reciprocity. It discusses a study where a small packet of sweets accompanying a donation request resulted in a higher compliance rate. The chapter emphasizes the importance of tailoring gifts to the recipient's preferences and needs.
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