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2min chapter
CX and Pharma Launches: Why Superior Clinical Data is Not Enough Anymore to Win Pharma Launches and How to Strategically Leverage Customer Experience
Pharma Launch Secrets
Introduction
The host introduces A.J. Triano, the Executive Vice President of Customer Experience Practice at Cineus, as they discuss CX in the pharmaceutical industry and its establishment as a function, with a mention of exploring digital experience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode