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12min chapter
The Truth: Why Brands Hit a Brick Wall With Growth
Winning With Shopify
Dynamics of Google Advertising and the Importance of Flexibility
This chapter provides insights into Google advertising strategies, emphasizing the challenges of finance-driven decision-making and the need for agility in experimentation. It discusses the significance of a flexible tech stack for business growth and warns against over-reliance on a single marketing channel like Google Ads.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode