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4min chapter
Reducing Friction in Ad Networks Performance Marketing with Pear Commerce's Eric Martell
The CPG Guys
How to Fit the Unit Economics to Receive the GVDI
Marketing expert: "There might be money on fire to save money, but it's all big enough to go out" The company is now able to provide the choice in the ad itself of where a person would like to purchase. Instead of seeing an ad for toothpaste, you're taken to a landing page that's paid by a Walmart target or high V.
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