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Are cradle to cradle & the circular economy the same thing? | The origins of the circular economy

The Circular Economy Show Podcast

CHAPTER

Redefining Impact: From Efficiency to Effectiveness

This chapter explores a paradigm shift in systems change solutions, advocating for a focus on maximizing positive impacts rather than striving for zero footprint. It highlights the Cradle to Cradle philosophy as a cornerstone of the circular economy, emphasizing the importance of quality over mere efficiency in product design. The discussion also addresses the complexities of environmental challenges and the need for a regenerative approach that fosters innovative and sustainable practices.

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