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124. Results-based pricing for Pilates, with Zenia Wood and Raphael Bender

Pilates Elephants

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Pilates Training

A lot of new instructors and coaches get tripped up because they're like, Oh, wow, I'm going $60 an hour. And both the coach and the client don't actually think about what is happening behind the scenes to give them an incredible result. You know, if you have skin in the game, because you said I'm going to work with you for free until you do, you absolutely want to get them pain free before the end of the time right? Because how incredible is that? They get two weeks of additional free, like pain free training, even when you said it would take 12. So all right. We'll come back to conversation about pricing in a minute

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