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903: Email Marketing 101: How to Grow Your List, Nurture With Ease, and Sell Without Feeling Salesy

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

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Maximizing Email Marketing Metrics

This chapter emphasizes the significance of email marketing metrics, recommending a focus on individual metrics like open rates and click rates for each email. It advocates for combining quantitative data with qualitative feedback to foster meaningful subscriber engagement. The discussion also highlights effective strategies for maintaining a clean email list and integrating blog content to strengthen connections and enhance communication.

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