10min chapter

G4 Podcasts: Gestão e Alta Performance cover image

COMO A SMART FIT CONSEGUIU DOMINAR O MERCADO FITNESS NO BRASIL | COM EDGARD CORONA | VOX LUMINIS

G4 Podcasts: Gestão e Alta Performance

CHAPTER

Evolução do Mercado Fitness no Brasil

Este capítulo analisa a competitividade entre academias no Brasil, destacando a importância das associações e a introdução de modelos de agregadores. Além disso, explora a ascensão da Smart Fit e as estratégias para retenção de clientes diante do crescente interesse por atividade física, especialmente entre a geração Z.

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