LinkedIn's community of practice is focused on helping people be successful in their role, in their career and really taking more of that like individual stance. For this type of community, brand is an element for sure of it in terms of recognition because it's powered by lattice. But I think other things that people can watch for in terms of like successful metrics and things that might be impacted through a community of practice are, for example, like inbound demo requests or open fields.
Joel Primack, Community Leader at Lattice walks us through community, taking a look at some of the types of communities and how to focus them to drive customer engagement and success. Using this info, you can select what is needed to best support your organization and then use that focus to develop your strategy.
You can find Joel here
You can email Joel here
The Community-Led Growth Show Podcast
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