
What world-class marketing & sales alignment looks like
Outbound Squad
What's the Content Miss?
Marketing teams don't necessarily know who is true that ICP. There's a lack of understanding and alignment of when someone needs specific content to answer certain questions. So knowing when to send the right content based on the questions you're getting or the stage that someone's in a sales cycle can be difficult.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.